Senior PPC

We are seeking someone who is passionate about creating, scaling and optimizing high volume SEM campaigns to join our growing PPC team. The Senior PPC Campaign Manager will be responsible for managing SEM campaign components including Ad Copy, Bid Model, Conversions Elements, Keyword Research, Lead Generation, A/B Testing etc.

 

Responsibilities:

  • Manage PPC campaigns and channels including keyword expansion, ad-copy optimization, performance analyses, bid management, spend allocation
  • Manage large scale budgets
  • Create testing plans for all campaigns including bidding, copy, and landing page
  • Use analytics tools to optimize running campaigns and analyze their, while constantly improving the campaigns’ KPI’s
  • Adjusting bids and budgets based on ROI to maximize profits

 

Requirements:

  • 2+ years experience in managing SEM campaigns, specializing in Google AdWords- Mandatory
  • Experience in data analysis, reporting and generating incites
  • Working knowledge with Google Analytics and Google Tag Manager
  • The ability to think strategically and develop innovative marketing strategies, out of the box thinking
  • Experience in managing large scale, complex paid search campaigns
  • Excellent communication skills
  • BSc/BA in Economics, Finance, Mathematics, Statistics or other related fields– an advantage
  • Excellent English – Must
  • Self-learning
  • Knowledge in HTML , AdWords Script – an advantage